RUFFWEAR CHEW TOY
This concept is a refined take on the traditional chew toy. Designed with cut-out grooves all around, it gently massages the dog’s gums while making it more challenging to retrieve treats, adding to the toy’s engagement factor. A squeaker cavity is placed in the center, with side mandrels planned for the molding process to achieve this effect. The top of the toy features a concave area perfect for adding peanut butter, while the squeaker insert is positioned at the bottom to keep it securely out of reach from eager chewers, ensuring durability and safety.